Did you know that every 24 hours, enough sunlight touches the Earth to provide energy for the entire planet for 24 years? No wonder solar energy has grown into a behemoth of an industry!

A greener alternative to the standard methods of energy generation, solar has become extremely popular in more environmentally conscious (and sunnier) parts of the world like California.

While once considered a fad by many, solar has become an established part of our energy production and one of the fastest growing industries of this decade.

There are many reasons for a salesperson to get into selling solar. In this blog, we will explore why you should lose your skepticism and provide you with the two best reasons for becoming a sales professional in the solar industry:

1. It makes business sense

Solar energy is one of the fastest growing and most lucrative industries in the world, especially within the energy sector. Within the past 10 years, it has grown in size multiple times and – at its current growth rate of 20% – it will double in size again within the next three-and-a-half years.

One of the main reasons for this exponential growth is it is becoming a lot cheaper to produce. It has become less expensive due to the inherent feedback loop caused by the growth of an industry (i.e. a product is first produced and sold, the demand for the product increases and supply increases with it).

Eventually, the economics of scale goes into effect and the revenue of production becomes greater than the cost, especially when they are able to afford ways to streamline the process, ultimately decreasing the price of production. This has also allowed it to become a lot more affordable, while also encouraging developers to innovate and improve their products, both of which contribute to its growth.

One of the other main reasons for its growth is financial and political support. Due to it becoming a more profitable industry, financiers have become more willing to invest. Furthermore, due to growing environmental concerns and the debate around renewable energy, many governments have opted to support solar energy. Bills have been passed to reduce the cost and encourage the growth of renewable energy. Even the housing market supports it as homes with solar panels installed on them are considered more valuable.

Due to its near-unprecedented level of growth – and the promise of continuous growth – it has become a hot industry for sales professionals to get into. It is an industry that is constantly looking for new talent with high-paying positions regularly available. Selling right now in the solar energy sector allows you to be at the forefront of the industry’s expansion and paves the way for your future success. It is also a rewarding business for sales professionals with positions consistently paying up to $120,000 a year and sometimes higher based on performance.

2. It makes environmental sense

The other big reason for becoming a solar energy salesperson is because it is good for the planet. Unlike coal and petroleum, it is a far cleaner option, producing zero carbon or any other greenhouse gasses. In fact, it does not use any other resource aside from the materials needed to build the panels.

Solar is also one of the safest forms of energy collection, unlike other forms which require large facilities with potentially dangerous moving parts, solar only requires the panels and installation. It is even safer than wind energy!

Most importantly, it is a renewable energy source as the sun is practically an infinite source of energy. By gathering this energy and using it to power our modern world, the problem of energy scarcity could become a thing of the past. Working as a salesperson in the solar industry can allow you to make a difference and be part of something greater than yourself.